Sales Coaching CRM for B2B teams

Score every call.   Coach every rep.

DebriefSales gives small B2B sales teams the AI coaching, CRM, and pre-call intelligence that enterprise tools charge $250/user/month for — at $39/user/month.

No credit card required Setup in under 10 minutes 7-day free trial
app.debriefs.al — Call Analysis Report
🎯 Commercial Call
Overall Call Score
0.0 / 10
Call Structure
8.8
Discovery Depth
7.6
Active Listening
9.2
Value Positioning
8.1
Progression
8.5
Before
"We have a lot of features that could help your team."
Better
"Based on what you said about losing deals in discovery, our coaching targets that specifically."
⚡ Missed: Prospect mentioned budget constraints — annual billing not introduced.
The Problem

Your CRM records history.
It doesn't make you better.

🚫

No coaching feedback

Reps finish calls with no idea what to do differently. A manager listens once a quarter if they're lucky.

💸

Enterprise tools are inaccessible

Gong costs $250/user/month plus a $30,000 platform fee. That is not a small team's reality.

📭

CRM data goes in, nothing comes out

You log the call, update the contact, and get nothing back. No prep for the next one.

The Solution

Everything you need to coach, track,
and prepare — in one platform.

🎯

AI Call Coaching

Score every call across 5 KPIs grounded in SPIN Selling, Challenger Sale, and MEDDIC. Get before/after coaching lines from your actual transcript.

AI Coaching
🧭

Call Context Awareness

Declare the call context before analysis. A clarification call won't be penalised for not closing. No other tool at this price does this.

Unique Feature
🗄️

Built-in CRM

Contacts, companies, deal pipeline, and relationship health — all in one place. Coaching connects directly to deals.

Built-in CRM
📅

Call Calendar & Planning

Schedule and plan calls directly in the app. Log calls from the calendar — completed calls update your history, stats, and pipeline automatically.

Calendar
How It Works

From transcript to coaching report
in under 60 seconds.

1

Upload or paste your transcript

Paste any call transcript, or upload an audio file for automatic transcription with speaker recognition.

2

Declare the call context

Tell the AI what kind of call it was — commercial, discovery, relationship, or admin. The scoring adapts.

3

Get coached, not just scored

5 KPI scores with explanations, before/after coaching lines, missed opportunity, and a CRM-ready summary.

Why DebriefSales

The only coaching CRM
built for small teams.

FeatureGongHubSpot Sales ProFireflies.aiDebriefSales
AI call scoringPartial
Framework coaching (SPIN/MEDDIC)
Call context awareness
Built-in CRMSeparate product
Call calendar & planning
Price/user/month~$250 USD + fees$100 USD$19 USD (no coaching)$39 AUD
Pricing

Transparent pricing.
No platform fees. No contracts.

Individual
1 user · Coach yourself
$49AUD / month
  • Unlimited call analyses
  • 5-KPI AI coaching
  • Audio transcription
  • Built-in CRM
  • Call calendar
  • 7-day free trial
Start Free Trial
★ Most Popular
Team
2–20 users · Built for growing teams
$39AUD / user / month
  • Everything in Individual
  • Team leaderboard
  • Social feed and reactions
  • Manager coaching notes
  • Role-based access
  • Annual billing saves 20%
Start Free Trial

Annual billing at 20% off · No credit card required · Cancel anytime

"

Nick
Founder, DebriefSales
0
KPIs scored on every call
$0
Platform fee, ever
0
Days free trial

Your reps deserve feedback
after every call.

Start your free 7-day trial. No credit card. No commitment.
Setup takes less than 10 minutes.

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